CURVE is celebrating its 10th anniversary, and plans to enter 2017 with its pioneering spirit. The show, which is produced by Eurovet Americas, will fête its first decade with a gala dinner and special exhibition, and by embracing the future—the “phygital” (physical plus digital) era. The intimate apparel, swimwear and men’s underwear trade show will kick-off the show season by presenting more than 350 brands at CURVELASVEGAS, Feb. 21 to 23, during Project Womens at the Mandalay Bay Convention Center.
CURVENEWYORK will follow (Feb. 27 to March 1) at the Javits Center. To celebrate its landmark 10th year, there will be a charity gala dinner on opening night of CURVENEWYORK, from which 100 percent of the proceeds will be given to breast cancer research. In addition, a unique exhibition showcasing iconic styles of featured honored brands will be presented at the show. New innovations this season include the Lead Retrieval Service available on the CURVENEWYORK mobile app, and a co-badging partnership with UBM, CURVE’s West Coast partner, which will allow attendees to seamlessly move between shows at the Javits Center. For more information, visit eurovetamericas.com.