Trimera Brands Launches Sea & Her

Trimera Brands has added a new collection to its stellar swimwear portfolio. Sea & Her, a trend-driven line made for the 25- to 45-year-old customer, will make its retail debut in April. Created by the Montreal, Quebec-based mega-swimwear company, the line expects to fill a void in the market by providing D and DD cups in several styles.

Designed by fashion industry veteran Nova Gallegos, the new collection is both fashion-forward and performance-oriented. Inspired by the tropical colors and handcrafted textiles of Latin America, the collection’s flattering silhouettes feature vibrant detailed prints, including mock-embroidery, crochet and macramé effects. Styling details include fringe and pom-pom trims, lace-up, multi-strapping, printed crochet binding and hand-knotted macramé. Available in tropical shades such as berry, tangerine and grapefruit, the line will retail at $55 to $90 for separates, $120 for one-pieces and $130 for cover-ups. For more information, visit